Following up the Volvo Campus Gate  project, we have been collaborating together with AB Volvo and Volvo Cars Sweden on a common sign architecture during the second half of 2022.

It is one of kind project, started in june, based on a creative and collaborative partnership between each stakeholders, where the history and identity of Volvo (AB Volvo and Volvo Cars) was studied to build a new shared narrative for the diverse entities of Volvo.

Actively working as a mixed team (AB Volvo, Volvo Cars and OP members) the project explored concepts to lay the basis of signage program. challenging concepts like brand identity and communication, to bring a new Volvo experience to the customers, business partners and employess.